Raised into the family tradition of diamonds, Jesusa Malig Ayson’s fascination for precious stones and fine jewelry unfolded in her early years, the beginning of a lifelong passion. In 1997, Suzette founded JMA Jewelry, continuing family traditions while realizing her own desire to craft pieces that “sparkled a moment" forever.

For over 22 years, Suzette has worked closely with her team of jewelry artisans, styled various celebrities, personally collaborated with renowned local artists, and serviced a growing network of clientele — all of whom she has often described as “family”. In line with her pursuit of international quality and creativity, her success is founded on those lasting relationships created in and beyond the store, relationships invaluable in an industry so reliant on trust.

Today, JMA Jewelry has become a staple name in the Philippine jewelry industry, having crafted exquisitely-designed concepts that have sparkled countless engagements, weddings, and everyday occasions. A diamond tradition once shared to her as a daughter, Suzette now shares to her daughters, whom now work closely to build on the JMA legacy.